Project Feasibility Study

Market Research & Feasibility study for a New school Project.

K-12 Education

Market Research & Feasibility Study to Setup a New School.

RGF experts evaluate the project’s potential in detail and provide a Market Research & Feasibility Study Report for promoters and investors to ensure the project is highly successful and has the possibility for further growth in the future. The analysis for each project is conducted with an objective, unbiased approach to provide detailed information upon which decisions can be made by the promoter or investors. The School projects involve huge capital investment. Therefore before starting the project, it is necessary and imperative to conduct a Market Research & Feasibility Study to find out whether the project is feasible for the promoter or investor. It sets the foundation for a successful school project.

RGF provides a well-designed Market Research & Feasibility Study report with a historical background of the school project, description of the service, an on-site survey, market research and policies, competition analysis, financial statements, details of the operation and management, availability of human resources and financial projections, legal requirement and obligations, strategies for technical development and effective project implementation. RGF team experts with 2 decades of Education industry experience always provide the most detailed and efficient project report for all types of school projects. RGF has successfully undertaken over 600 school projects across India and all Market Research & Feasibility Study reports have proven accurate as they lead to the successful establishment of each project.

STARTUP SUPPORT

Project Viability

Taking time to conduct a robust initial feasibility study saves time and money, whether or not a project is regarded as viable. If the project is a good fit, drilling down to establish estimated costs allows project sponsors to proceed advisedly.

Project Implementation

Steering a project safely through its implementation phase, within budget and on schedule is the next phase. We will coordinate the input of all key players and guide the writing of effective curriculum, budget and staffing plans.

Market Survey
  • Detailed Site Feasibility study
  • Location Assessment to assess market demand.
  • Identification of Target segment and target catchment Area
  • Government policy – State and National Education Policy guidelines and requirements
  • A competitive market analysis to identify the competition and find the gaps in the specific market.
  • Cost-benefit Analysis to find the most effective cost-effective alternatives.
Feasibility studies, presentations and business plans
  • Full feasibility study
    Our detailed feasibility studies provide a rigorous examination of the demand for a new school, assess the likely price point the local market will bear in terms of fees and examine the best fit international curriculum to meet the needs of the community. We project estimated student numbers and faculty requirements while also calculating the campus footprint needed to fulfill the vision.
  • Presentations
    We are able to assist clients making the case for a new school to local authorities or to potential investors. Preparing a project brochure and presentation from the working documents in order to explain feasibility to third parties becomes the main focus for our consulting team.
  • Business planning
    A robust business case based on the feasibility study and any subsequent research is at the heart of all successful projects, smoothing the way for the approvals required by regulators, winning investors and giving project sponsors the confidence and data to make a series of difficult decisions.
Assessing the demand for a new school
  • Context
    We assist clients assess the demand for an K- 12 school in context. Conducting demographic, social and economic research, while identifying competitors and establishing fee levels likely to be acceptable provide initial indicators of sustainability.
  • The right school in the right place with the right vision
    We will examine the kind of K-12 and international school that is the best fit for a local community: if the school has a purpose which meets community needs it has every chance of success. Articulating a vision at this early stage also builds the case for investment by explaining how the school will meet local aspirations.
Student and staff projections
  • Student and staff numbers
    Projecting and refining the likely growth of student numbers for the first ten years of the school is the key to calculating the right number of faculty needed to implement the chosen curriculum - and academic staff will be the largest budget line.
    We assist our clients with a detailed analysis of the school's growth so during the first crucial years the school will employ the right number of staff each year - not too many, not too few.
    Our projections provide a benchmark against which annual budgets can be calculated and set every year.
  • Financial projections
    With student and staff projection models in place, demand assessed and facility requirements established, an initial schedule of fees can be set. Both operating and capex budgets can be projected over a 5 - 10 year period to give an initial estimate of capital accumulation and to set the target date for operational self-sufficiency.
Campus footprint, facilities and resources
  • Campus and facilities
    We assist our clients to calculate the space required for the school at capacity, fitting a new campus into the land available and planning the stages in which it might be built are important aspects of a feasibility preliminary study. This makes it possible to make an initial cost estimate for building and resourcing the school, year on year.
    This process of discovery also enables clients to prepare an accurate briefing for their chosen architects.
  • Local and international procurement
    Choosing and planning for the most effective use of educational resources is essential. Getting value for money suggests that local sourcing is an important part of this process, but well-judged procurement overseas can often produce savings in the long run. RGF School Educational Consultancy works closely withK-12 based educational consolidated supplier, School Vendors Solutions to source a wide range of specialist resources from the India and around the world.
Compliance and accreditation
  • National compliance
    From the outset, an appraisal must be made of local regulations:
    Knowing which national educational, immigration and building regulations must be followed will enable the implementation phase to progress efficiently.
  • International accreditation
    It is important to understand the options (a) for international accreditation and (b) curriculum authorisation requirements, both for marketing purposes and to ensure a new curriculum can start on Day 1 of a new school. We make sure that the required standards for international accreditation are built into early planning so that international accreditation can be completed at the first possible opportunity.

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Frequently Asked Questions

In most cases, new school start-up enthusiasts jump to the construction stage of the new school building without assessing the school project feasibility, planning budget, and not considering any statutory requirements. The decision to jump stages is purely based on individual perception, a lot of money would have gone into the new school setup and operations – It may take several years to understand if the approach is delivering the desired results or not. To avoid ambiguity, and endless run-time issues and to ensure you are making the right investment, we suggest a data-driven approach to determine a sustainable school concept or school project feasibility. Some questions you need to have valid answers for before you begin or make any investment –

  • Is there a need for a school in the proposed location?
  • What is your target market and how are you positioning your school?
  • What are the risks involved in the proposed school project?
  • Under what conditions will the proposed school be successful?
  • How much does it cost to set up a school and run it?
  • How long does it take to set up a school?

DPR is a comprehensive school development plan prepared in consultation with the school promoters, an important start-up guide for those who wish to start a new school. Further, it acts as an implementation guide for promoters and can be used to obtain loans for the proposed school project. DPR addresses all major issues concerning the project, namely –

  • Foundation:
  • Vision, mission, value & philosophy
  • Statutory & legal issues Organization structure
  • Financial feasibility covering 15 years of cash flows.
  • Organisation structure
  • Quality Standards
  • Salary Structure
  • Regular Expenditure
  • Human Resource Operations
  • Academic & beyond academic programs
  • Curriculum Design and Development
Beyond Academics
  • Staff Recruitment
  • Training and Workshops
  • IIT & NEET Foundation
  • Board Affiliation
  • Infrastructure
  • Building Master Plan
  • Architecture and Design
  • Learning Equipment
  • Indoor-Outdoor Play Area
  • Material Supply
  • Transportation
  • Brand and Marketing
  • Branding
  • Marketing planning
  • Admissions
  • Staffing
  • Digital and Social Media Planning
  • Teamwork
  • Market pricing and fee structure
  • Budget
  • Strategic Financial Plan for 6 years
  • Schedules
  • Detailed Project Timelines
  • Work Schedule
  • Monitoring programs

Many options are available; you may consider any one or combination of these familiar options –

  • State Board: State Government Recognized Board
  • CBSE: Central Board of Secondary Education
  • CBSE-I: CBSE-International
  • ICSE: Council for the Indian School Certificate Examinations (CISCE)
  • IB: International Baccalaureate
  • IGCSE: International General Certificate of Secondary Education / Cambridge University
  • Early Learning Schools & Child Care Centers; custom concepts based on the Theory of Multiple Intelligences, Reggio Emilia, Waldorf (Steiner), Montessori and early year foundation stages (EYFS).

There is no single answer to this question, Cost of setting up a school is dependent on several factors, listing few factors –

  • Target market
  • Capacity planned
  • Value of land (varies by location and size)
  • Cost of infrastructure design and build
  • Facilities you wish to offer
  • Academic and beyond academic programs you wish to offer
  • Cost of educational supplies, staffing and other services
  • How do you plan to brand and position your school in the target market?

The minimum requirement is 500 – 8000 Square meters. However, the land required depends on the specific location you wish to open the proposed school, the facilities you propose to provide to students, the state board, and other affiliations (CBSE, ICSE, etc) you are planning to seek for your new school.

Approximately Rs. 1400 – Rs. 3500 square feet, varies by location and quality of construction

Depends on the pace at which you are able to establish brand awareness and enroll students. For a moderately financed venture, the operational break even should be within 1 – 5 years from the launch date. Sometimes operational break-even may not happen as predicted, you still need to support operations and maintain the brand position. It is suggested that you plan the necessary cash flows well in advance.

This is highly dependent on the capital invested and the overall success of the school. In a normal case, the break-even should be within 5 – 10 years from the launch date (not considering gains thru land value appreciation/depreciation)

Age-appropriate facilities are necessary for all-around child development. There is no end to the facilities and amenities you can provide. Figure out what is adding to the cost and not adding to the enrolments and make sure they are used to the optimum. Some of them include:

  • Technology-Based Classrooms
  • Language Labs
  • Science Labs
  • Design and Technology lab
  • Computer Labs
  • Maths Labs
  • Music Room
  • Dance Hall
  • Art & Craft studio
  • Indoor / Outdoor sports facilities
  • Transport
  • Multipurpose Halls

Principal, coordinators, Teachers, Lab Assistants, Maids, Administrator, Accounts Staff, Gardner’s, Nurse, Drivers, etc.

You should meet the prerequisite criteria indicated by the state board and other boards (CBSE, ICSE, IB, etc) you are planning to seek affiliation from. We recommend planning these based on the academics and beyond academic programs, your school would offer, and the nature of the learning environment you wish to provide to students.

The fee is calculated based on the nature of the project, tenure, specific deliverables, and the effort involved. We offer flexible charging models for the convenience of people aspiring to open new schools –

  • Percentage of the estimated project cost (excluding land value)
  • A monthly fixed fee for the project duration.
  • Services Based
  • Revenue share.

Charges are calculated based on the nature of the project, resources required, tenure and specific goals. We offer flexible charging models for the convenience of school management.

YES, Team RGF is equipped to deliver services to prospective clients across India. The RGF team has experience in delivering services globally. Language and State are not any barriers to a new school setup. Collaborations are a vital part of what we do.

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